Why IS Goodreads So Valuable To Amazon?
The Atlantic's Jordan Weissmann writes that "today’s publishing industry relies on 'super fans' and it's access to those tastemakers Amazon was buying.
View ArticleNumber of Publishers’ Branded Reader Communities Set to Explode
Publishing Technology's recent study reveals a majority of publishers plan to maintain or launch multiple branded online reader communities in the next two years.
View ArticleSURVEY: Goodreads After Amazon, Yeah or Nay?
Seven weeks have passed since Goodreads' announced it was selling out to Amazon. At the time, many cried for a boycott. Have you followed through?
View ArticleEther for Authors: What Happens When Everybody’s a Critic?
Our look at the week's web buzz including hotbutton issues around reader reviews, at questions of print vs. ebooks, and at Amy Tan's new book cover.
View ArticleDoes Winning a Literary Award Lead to Negative Reviews?
A new study reports that after a book wins an award its social media ratings tend to dip. The Guardian explains why.
View ArticleNational Readathon Day on January 24th!
National Readathon Day encourages readers to sit with a book on Saturday, January 24th to help raise money for literacy efforts in the United States. The post National Readathon Day on January 24th!...
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Where’s Waldo the Reader? Book Discovery Tactics from IDPF
IDPF Conference at BookExpo America Executives from Goodreads, HarperCollins, and Penguin Random House shared book discovery tactics in the age of overload at BEA’s IDPF conference on Tuesday. By Erin...
View ArticleInternational Expansion, Ads, and Deals: BookBub, Goodreads and Consumers
In a moment of mutual 'flattery,' two leaders in direct-to-consumer promotion take up each other's tools to increase their effectiveness in the gold standard: discoverability. The post International...
View ArticleMarketing: Anatomy of a St. Martin’s Hit Built on the Goodreads Platform
In a BookExpo presentation, Goodreads explicated a publisher's elevation of a title to 'Times' bestseller status using the platform's amplification. The post Marketing: Anatomy of a St. Martin’s Hit...
View ArticleAt BookExpo, Penguin and Goodreads Chart the Blaze of Celeste Ng’s ‘Little...
Goodreads is credited by Penguin Press for helping to rapidly build the popularity of bestseller 'Little Fires Everywhere' and generating 30,089 'Want to Read' signals by release date. The post At...
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